Video display to boost online sales ?

Online Markerting Trendson April 22nd, 20095 Comments

I have been doing a bit of shopping online over the last 6 months and one area that has made a difference to my purchasing decision is the ability to view a video that is directly related to the product I am thinking of purchasing. I am not talking about finding the product and then researching to locate a product video that is related, I am talking about viewing the video on the site in question that sits right next to the add to cart button.

Here’s my example. I surf (as much as I can) and have for 30 years. So I know a bit about board design and functionality and the last thing you want to do is buy a board that just doesn’t work for you. read more